Activists hope new shirt will instill positive message | News

LOUISVILLE, KY (WAVE) – Community activists are hoping a new uplifting brand of T-shirts can instill a positive message in high crime neighborhoods.

Louisville Screen Printing and Activist Christopher 2X teamed up to produce the shirts after the May 17 violence in Louisville.

2X and the company hope to flood the streets with the shirts which will be free at first.

“If at some point the campaign or movement grows, then what Louisville Screening and Printing wants to do is do their best to provide the shirts at a minimal cost which is essentially nothing,” said 2X.

2X said he believes teens are more receptive to messages worn on their clothes.

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